CreditMiner Announces the Addition of Ken Luna to its Executive Team

CreditMiner announced today the addition of longtime industry executive Ken Luna, to its executive team as V.P. of Corporate Affairs. Mr. Luna will be responsible for the management of Tier 1 and 2 relationships, as well as the development of new partnerships within the Automotive Retail vertical.

CreditMiner, the auto industry's first and only real-time consumer qualification credit inquiry tool, and the industry’s only Sales and F&I platform which allows dealers to eliminate the need to ever collect or store Social Security numbers or DOB announced  today the addition of longtime industry executive Ken Luna, to its executive team as V.P. of Corporate Affairs.  Mr. Luna will be responsible for the management of Tier 1 and 2 relationships, as well as the development of new partnerships within the Automotive Retail vertical.

"We are truly excited to add Ken to our team, and feel his skill set and industry knowledge bring exponential value to our dealers and enterprise partners," stated Don O'Neill, V.P. of Sales and Marketing.  "To be able to attract this level of talent, speaks volumes to just how we have progressed as a product in a very short period of time."

Ken brings over 40 years of experience in the automotive industry focused on delivering engaging, cutting edge products to dealerships and partnerships that meld process with profitability. His management history includes U.C.S. / Reynolds, ADP, Whos Calling, Online Drive, izmocars, Call Source, and others. He was actively involved in the sale of ADD ON AUTO from izmocars to Reynolds, as well as ASR Pro to Dealer Track in a consultative role.

"I am very excited to be part of CreditMiner/BASIS2 and the revolutionary change this will bring to the industry. Being part of a process where Social Security numbers as well as Birth Dates will no longer be required for consumers to secure financing is a game changer. I have certainly been involved with many exciting new products during my tenure in the automotive industry, but CreditMiner is going to be that once in a generation technology that truly changes the way we effect transactions," Luna stated.  "I feel confident that this management team, has found the niche where there is an overwhelming demand, and I look forward to utilizing my skill set to take this product suite to the next level."

About CreditMiner

With its proprietary process, CreditMiner allows dealers to instantly Pre-Screen consumers in Real Time, without the need for a consumers SS# under rooftop with DeskMiner, Online with VCC, and in the service lane with Service Miner. Our competitors? They provide Dealers with static, dated credit data with static decisioning models. CreditMiner is the only automotive solution that allows Dealers to instantly receive live bureau pre-screened leads from their website, replacing their long form Credit Application page. With extreme conversion compared to your current application page, CreditMiner averages over 286% conversion increases.

Our soft bureau solutions allow you to sell the right car, to the right customer, EVERY time! Contact us today for a Demo, and let us show you how CreditMiner can change your operation into a more profitable, higher converting, and lower compliance burdened dealership today.